UI/UX Design

Premier design teams understand that a company's web presence never gets a second chance to make a good first impression. This is why the design specialists at Modern McGuire Productions commit to delivering a high-performance digital solution each time we begin a new project.

With the synergistic energy behind our collective imaginations, coupled with our in-depth knowledge of effective user functionality, our clients can be confident in our abilities to create an impressive web presence for their organization. 

What is UI/UX Design? 

Clients often ask us about the meaning behind the geeky acronym UI/UX. UI refers to what a user sees and interacts with as they navigate a site, while UX refers to a user's overall digital experience. More specifically, UI focuses on the visual components of a digital page — features such as drop-down menus, images, color schemes, font style, and other visual elements. UX involves identifying and understanding the needs of a user to ensure their tour through a site is highly satisfying. Offering a rewarding user experience can be part of an effective strategy to encourage users to become regular customers.

In web design, the importance of imbuing both aesthetic appeal and intuitive, useful functionality into every digital page is essential to a site's overall success. The Modern McGuire Productions team is highly skilled in the important function of integrating practical performance with captivating aesthetics to ensure users have an exceptional experience. 

Our UI/UX Design Process 

Part of our success involves building a site that is both aesthetically appealing and easy to use. We work hand in hand with our clients to deliver a site that intuitively guides users, providing them with the information and the interactive elements they require at just the right moment for an overall positive impression.

The team at Modern McGuire Productions has perfected each step of their approach to a new project to ensure its complete success. We follow proven methods of UI/UX design services, including:

• Performing discovery and research to understand the needs of our clients and their target audience.
• Creating an intelligent information architecture to organize content in a logical and user-friendly manner.
• Building two-dimensional wireframes (web page outlines) and low- and/or high-fidelity prototype mockups to assist in visualizing design concepts.
• Conducting usability testing to gather and evaluate user feedback from each design iteration.
• Upholding a strong commitment to creating attractive digital pages that promote a consistent user experience.

The Benefits of Our UI/UX Design Services 

A great UX design company recognizes that extraordinary UI/UX design provides proven benefits to both organizations and their site users. It's no coincidence, then, that our team excels at merging their technical prowess with their passion for artistic creativity.

At Modern McGuire Productions, our team understands that exceptional design provides tangible benefits for our customers, including:

• A high degree of user satisfaction, with a resulting increase in user engagement.
• A measurable increase in conversion rates and sales as users repeatedly return to a site they know and trust.
• An enhanced brand reputation among both customers and business competitors.
• A reduction in development costs through early identification of potential usability issues.

To ensure they're building only the most advanced solutions, our design team continually expands their skills by mastering the latest UI/UX tools. Whether we're creating a website or a mobile app, transforming business challenges into stylish, innovative online solutions is a dream come true for the geeks at MMP!

Get in Touch

The UX consulting team at Modern McGuire Productions would love to assist you in bringing your vision to life. Our passionate design team can be a great partner in expanding your company's digital presence. When you're ready to get started, please request a free action plan or email support@modernmcguire.com. We look forward to hearing from you!